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Showing posts with the label Affiliate Marketing.

Digital Marketing the Future

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value and experience. Marketing has become very dynamic. We have not only improved the way we create advertisements, but we have also made an impact on the way people buy our products. Every day, companies are creating new ways to make people feel like they want their products or even better like they need them. Consumers want to make their own choices and buy what they buy for personal reasons. According to research from ODM Group, over 70% of consumers consult social media before making a purchase. So, people don’t always choose by themselves when buying something. India, a densely populated country with a population of 1,339,180,127. There are ample opportunities that are created every minute for the people. And when we say digital marketing, then note that the future of digital marketing in India and the scope of digital marketing in the future is goi

Content Marketing Strategy

Content marketing is an umbrella term covering a set of  strategies, techniques, and tactics to fulfill business and  customer goals by using the most relevant content to serve,  attract, convert, retain and engage customers. Content marketing is used across the customer journey and  customer lifecycle but doesn’t start nor end with the  customer in the strict sense. Content marketing further  serves several business functions in a consistent,  integrated and continuous way. It looks at the customer  from a connected perspective and takes into account the  content requirements of anyone serving and engaging prospects and customers. What is Content Marketing? Content marketing is a strategic marketing approach  focused on creating and distributing valuable, relevant, and  consistent content to attract and retain a clearly-defined  audience and, ultimately, to drive profitable customer action. The marketplace we live and work in today is radically different fr