Mobile marketing offers the ability to communicate in real time with consumers via a mobile device in a variety of ways; you can send SMS/MMS messages to your customers, create mobile responsive websites and emails, and develop apps to engage your customer base and more. Mobile used in conjunction with existing channels such as web, email and social to drive meaningful engagement with your brand. Mobile is becoming not only the new digital hub but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations; it will transform your entire business. The mobile medium can be leveraged to achieve outstanding results for your brand, today and for the future. Mobile is now considered the 7 th mass media with the other 6 being Print, Recordings, Cinema, Radio, Television, and the Internet . They are called mass media because they reach out and touch not only the elite but also the greater masses. Defining th
With 22+ years of marketing management expertise, my name is Ajay Mishra. I'm passionate about finding ways to help others and connecting with new people. As a creative and results-driven individual, I specialize in developing and executing brand, digital, and social media strategies that adhere to brand standards. My responsibilities include designing materials for multiple platforms such as web, social media, and print while crafting and launching campaigns to meet deadlines.